This Privacy & Cookies Policy applies to culturexplor and its products and services, including Travel In Culture and City Cultural Index, which are provided through the travelinculture.com platform.
This policy explains how culturexplor collects, uses, and protects personal data when you use its products and services, including when you contact us through our contact forms.
We use personal data to provide, maintain, and improve our services.
We process personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Danish data protection law.
We retain personal data only for as long as necessary for the purposes for which it was collected, unless we are required by law to retain it for a longer period. We regularly review the personal data we hold and delete or anonymise information when it is no longer needed.
If you are located in the European Union (EU) or European Economic Area (EEA), you have certain rights under the GDPR in relation to your personal data. These rights include, where applicable:
- The right to access your personal data.
- The right to have inaccurate or incomplete personal data corrected.
- The right to have your personal data deleted.
- The right to restrict the processing of your personal data.
- The right to object to certain processing of your personal data.
- The right to data portability.
- The right to withdraw consent where processing is based on consent.
If you wish to exercise your rights or have questions about how we process your personal data, please contact us using the contact details provided in this policy.
You also have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet) or another competent supervisory authority.
We collect and use personal data where necessary to provide and improve our services, communicate with you, operate and secure the platform, comply with legal obligations, and protect our legitimate interests and rights.
When you use our products and services, you may provide us with personal data, for example when you contact us through our contact forms or, in the case of Travel In Culture, subscribe to our newsletter.
Depending on how you interact with our products and services, we may collect:
- Name
- Email address
- The content of messages you submit through our contact form
We use this information for the purposes for which it is collected, including responding to enquiries, communicating with you, and, where applicable, sending the Travel In Culture newsletter where you have given the required consent.
You may unsubscribe from our newsletter at any time. You may also contact us to exercise your data protection rights as described in this policy.
We do not sell your personal data. We only disclose personal data to third parties where this is necessary for the purposes described in this policy, where you have given your consent, or where we are otherwise legally permitted or required to do so.
We may also collect technical and usage information when you visit or use our platform. This may include information such as your IP address, browser type and version, device type, operating system, referring website, pages visited, date and time of visits, time spent on pages, and other technical or diagnostic information.
We may process IP addresses where necessary for security, technical, or administrative purposes.
When Google Analytics 4 is used, Google states that it does not log or store individual IP addresses. IP addresses may be used at the time of collection to derive approximate geographical information for analytics purposes and are then discarded.
Google Analytics 4 is activated only after you have given consent to analytics cookies. Our cookie consent system blocks Google tags until the relevant consent has been given.
Cookies and similar technologies may be used for necessary functionality, to store your cookie consent preferences, and, where you have given consent, for analytics, performance, and affiliate or advertising-related purposes.
Necessary cookies are used for functions that are essential to the operation, security, and accessibility of the platform. Non-essential cookies and similar tracking technologies are used only after the relevant consent has been obtained through our cookie consent mechanism.
If you reject non-essential cookies, the platform remains accessible, but certain functionality or third-party content may be limited. You can change or withdraw your cookie consent at any time through the cookie settings available on the platform.
You can also manage or delete cookies through your browser settings. Information about managing cookies in commonly used browsers is available through the following links:
- Chrome: https://support.google.com/accounts/answer/32050
- Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
- Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
We may use third-party cookies and similar technologies for affiliate tracking, advertising, or embedded third-party services where the relevant consent has been obtained. Cookies or similar technologies associated with social media or other third-party features may also be used where applicable.
The cookies currently detected on our platform are listed below. The list may change as we update the platform, introduce new functionality, or use different third-party services. Some cookies may initially appear in the “Others” category until their source and purpose can be identified and classified.
Cookies that are not technically necessary are only used where the relevant consent has been obtained. When you select “Reject All”, our consent mechanism is configured to prevent non-essential cookies and similar technologies from being used for the purposes covered by the consent mechanism.
Necessary
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| nitroCachedPage | session | Supports NitroPack/CDN, site functionality. |
| __cf_bm | 1 hour | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| wt_consent | 1 year | The WebToffee GDPR Cookie Consent plugin sets this cookie to store the user’s consent preferences, allowing the website to recognise those choices on future visits. The cookie does not collect or store any personal or identifiable information about the visitor. |
| wpEmojiSettingsSupports | session | WordPress sets this cookie when a user interacts with emojis on a WordPress site. It helps determine if the user's browser can display emojis properly. |
Functional
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| _sp_root_domain_test_* | session | Snowplow sets this cookie to facilitate the data needed for the product recommendation engine. |
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| _ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
| _ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
| _sp_ses.* | 1 hour | Snowplow sets this cookie to store user information that is created when a user first visits a site and is updated on subsequent visits. |
| _sp_id.* | 1 year 1 month 4 days | Snowplow sets this cookie to store user information that is created when a user first visits a site and is updated on subsequent visits. |
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
| Cookie | Duration | Description |
|---|---|---|
| session_id | session | This cookie is used to get or set the session id for the current session. |
Advertisement
Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.
| Cookie | Duration | Description |
|---|---|---|
| No cookies to display. | ||
Others
Other cookies are those that are being identified and have not been classified into any category as yet.
| Cookie | Duration | Description |
|---|---|---|
| nuid | 1 year | Unknown, non-essential. |
| partner_id | never | Likely affiliate/ads, non-essential. |
We may use personal data for the following purposes, depending on how you interact with the platform and the applicable legal basis:
- Providing and maintaining the platform and its services
- Responding to enquiries and providing customer support
- Sending newsletters where you have subscribed and, where required, given your consent
- Analysing and improving the platform where the required consent has been given
- Storing and managing your consent preferences
- Detecting, preventing, and addressing security issues
- Complying with legal obligations
- Establishing, exercising, or defending legal claims and resolving disputes
- Protecting our rights, property, security, and legitimate interests
Some of our service providers may process personal data outside the European Economic Area (EEA), where data protection laws may differ from those in the EEA.
Where personal data are transferred outside the EEA, we ensure that the transfer is carried out in accordance with applicable data protection law and that appropriate safeguards are in place where required. Depending on the circumstances, these safeguards may include an adequacy decision, Standard Contractual Clauses approved by the European Commission, or another lawful transfer mechanism.
We may disclose personal data to third parties where necessary for the purposes described in this Privacy & Cookies Policy, where you have given your consent, or where disclosure is otherwise permitted or required by applicable law.
We may disclose personal data where necessary to:
- Comply with legal or regulatory obligations
- Respond to lawful requests from competent authorities
- Establish, exercise, or defend legal claims
- Resolve disputes
- Protect our rights, property, or security
- Protect the rights, property, or safety of users or others
- Detect, prevent, or address fraud, security issues, or other unlawful activity
We use selected third-party service providers and technical services to operate, secure, analyse, and improve the platform, and to provide certain functionality.
Where a third party processes personal data on our behalf, we take appropriate steps to ensure that the processing is carried out in accordance with applicable data protection requirements.
Examples include Google Analytics 4, MailPoet, Wordfence Security, NitroPack, AddToAny, GDPR Cookie Consent by WebToffee, and other technical services and plugins used to operate the platform.
The platform may also use third-party services, widgets, embedded content, and affiliate technologies. These may process technical information or use cookies or similar technologies in accordance with the purposes described in this policy and, where required, only after the relevant consent has been obtained.
We use affiliate partners, including Travelpayouts, GetYourGuide, Japan Rail Pass, and Discover Cars, to generate revenue.
Some affiliate links and embedded third-party content may use cookies, scripts, or similar tracking technologies to record referrals, attribute bookings or other transactions, or measure interactions. Non-essential affiliate tracking technologies are blocked until you have given the relevant consent through our cookie consent mechanism.
We may receive a commission or other remuneration if you make a qualifying booking or purchase through an affiliate link. This does not generally increase the price you pay.
If you subscribe to our newsletter, we collect the name and email address you provide for the purpose of managing your subscription and sending the newsletter.
Where consent is the legal basis for sending the newsletter, you may withdraw your consent at any time by using the unsubscribe option included in our newsletters or by contacting us.
We use MailPoet to manage newsletter subscriptions and send newsletters. MailPoet may process your personal data on our behalf for these purposes.
If enabled, MailPoet may also provide information about newsletter delivery, including whether a newsletter was opened or links within a newsletter were clicked. This information is used to understand engagement with our newsletters and improve our communications.
We may update this Privacy & Cookies Policy from time to time to reflect changes to the platform, our services, the technologies we use, or applicable legal requirements.
Updates will be posted on this page with the revised effective date. We encourage you to review this page periodically for the latest information.
The data controller responsible for the processing of personal data covered by this Privacy & Cookies Policy is:
culturexplor
Teglbakken 87
DK-8270 Hojbjerg, Denmark
VAT number: DK39622521
Email: culturexplor@travelinculture.com
This Privacy & Cookies Policy applies to the travelinculture.com platform and the Travel In Culture and City Cultural Index products provided through the platform.
If you have questions about this Privacy & Cookies Policy, the processing of your personal data, or wish to exercise your data protection rights, you can contact us using the details above.
© 2026 culturexplor