By ANL | UPDATED: 10 May 2026

As a first-time visitor to Sapporo, Japan, in Hokkaido, one of the most important decisions is choosing the right area to stay. Each district offers a different experience, from central parks and shopping streets to nightlife and local food markets. This guide explores the best areas to stay in Sapporo and the top things to do in each neighbourhood, helping you plan a convenient and well-located base for your trip.

The best areas to stay in Sapporo are located along the city centre corridor stretching from Sapporo Station south to Nakajima Park. From the university campus in the north down to Nakajima Park in the south, you will cover a large part of Sapporo’s main sights and cultural offers. Exploring Sapporo by neighbourhood also reflects the slower and more immersive approach described in Travel in Culture’s cultural travel method, where local atmosphere, food culture, and everyday city life become part of the travel experience.

 
What is the best place to stay in Sapporo?
Below, you will find a description of the four areas where most visitors stay during their visit to Sapporo in northern Japan: around Odori Park, Susukino, Sapporo Station, and Nakajima Park. In addition, there is a description of some of the best things to do in each of these areas in Sapporo.

Seafood dishes on display outside a restaurant at Nijo Market in Sapporo, Japan | Photo: Travel In Culture

Note that if you stay near Sapporo Station, it will be easy to hop on the train for day trips to other parts of Hokkaido and northern Japan. In case you have a JR Pass, you could consider using Sapporo as your base and travel around ‘for free’ while staying here.

Explore the four most popular areas of Sapporo below, each offering a different travel experience – from central sightseeing to nightlife, transport convenience, and quiet green escapes.

1. Odori Park, Sapporo – Best Central Area for Sightseeing

Green lawns and seasonal flower beds in Odori Park, Sapporo, Japan.

If you would like to stay in a central district of Sapporo with green spaces in summer – and thus the opportunity to take a morning or afternoon walk in relaxed surroundings, a hotel near Odori Park may be the right thing for you. At the same time, you will be close to some of Sapporo’s top attractions and the city’s unique underground shopping streets.

Odori Park is really the heart of Sapporo. The 1.5-kilometre long park (Odori means ‘large street’) is a sort of city median, which separates Sapporo into a northern and a southern part. The park dates from 1871 and was, at the time, designed to protect against the spread of fires. Today, it is a great place to take in the monuments, the rose garden, the stalls selling corn, the fountains, the flowers, the play areas – and for people watching!

Sapporo TV Tower seen from Odori Park, a central landmark in Sapporo, Japan.

Sapporo TV Tower from 1957 stands as an iconic landmark in the eastern part of the park. It was built by the Japanese architect Tachū Naitō, who also designed Tokyo Tower. From the 90 m high observation deck, you can enjoy a panoramic view of the cityscape, including the entire Odori Park with the mountains as a backdrop.

Another nearby tower is the historic Clock Tower from 1878, today regarded as a symbol of the city. In 1970, it became a National Important Cultural Property, and it is today a museum and historical landmark that tells the story of Sapporo in Japan.

The historic Sapporo Clock Tower (1878), one of the city’s oldest landmarks in Sapporo, Japan | Photo: Travel In Culture

The Odori district features another great attraction in the city. The Underground City consists of two unique underground shopping streets, both with access from Odori Station. Aurora Town stretches to the east and Pole Town to the south. They make shopping possible even when it is cold or raining.

Entrance to Pole Town, part of Sapporo’s underground shopping streets connecting the city centre.

There is nearly always something going on in Odori Park. From late July till mid-August, the park is converted into the open-air Odori Beer Garden. In winter, the Christmas Market in December is the big attraction – and the Sapporo Snow Festival in February. The park is also the location for a few other annual festivals and enticing food and flower events throughout the year.

2. Susukino, Sapporo – Best Area for Nightlife & Food

Ramen Alley in Susukino, Sapporo, a narrow street filled with traditional ramen shops | Photo: Travel In Culture

Susukino is one of the best places to stay in Sapporo. It is Sapporo’s entertainment district, with large neon light advertisements on building façades and an abundance of restaurants, bars, and other establishments in the entertainment genre. There is also a wealth of shops of all kinds, so it is the perfect district to stay in for shopping and exploring Sapporo’s nightlife.

Susukino’s Tanuki Koji shopping arcade south of Odori Park is one of the oldest covered shopping streets in Sapporo. It was established in 1873 and today includes around 200 stores, restaurants, and bars. The arcade is a popular spot for locals and visitors alike, and it is often the focal point of local festivals and Sapporo’s folklore.

Seafood bowl breakfast at Nijo Market in Sapporo, featuring fresh sashimi and local seafood.

On the edge of the district is the Nijo Market, a fish market that has existed since the Meiji Period (1868–1912). It was the local market where the fishermen sold their catch. Over the years, it has expanded to include vegetables and fruit. It is the ideal place to go to if you want to eat fresh seafood for breakfast. You can get all sorts of delicious seafood dishes such as seafood rice bowls, sushi, sea urchins, crabs, and a ton of grilled fish – either from the fishmongers or at the small restaurants associated with the shops. It is all top-quality seafood and the freshest you can get!

Inside Nijo Market in Sapporo, a covered market selling fresh seafood and local produce | Photo: Travel In Culture

Don’t miss eating ramen in Ramen Alley in Susukino – a small, covered alley exclusively lined with tiny ramen restaurants – some of which only seat a handful of people! Sapporo is famous for its ramen, and the ramen being served here is top-notch!

Sapporo-style ramen, one of the city’s most famous local dishes known for its rich broth and noodles.

Strolling around Susukino in the evening, do notice among the many illuminated billboards the large Nikka Whisky advertisement board, truly a landmark of Sapporo!

Iconic Nikka Whisky billboard covering a building facade in Susukino, one of Sapporo’s most recognisable nightlife landmarks.

3. Sapporo Station Area – Best for Transport & Day Trips

When planning where to stay in Sapporo, you may consider a hotel near the JR train station. If you are planning to make day trips out of Sapporo, it can be convenient to find accommodation near Sapporo Station. This way, you can easily hop on a morning train to explore other parts of Hokkaido, and similarly, you will almost be back at your hotel when you get back to Sapporo Station in the evening. The areas north of the station are generally quiet, for example around Hokkaido University.

For broader travel planning across the country, you can also explore more destinations in our complete Japan travel guide to build a multi-city itinerary beyond Sapporo.

The Hayabusa Shinkansen at Sapporo Station, symbolising high-speed rail connections between Hokkaido and the rest of Japan.

On the university’s campus in Kita Ward, you will find the Hokkaido University Museum with science and natural history exhibits. Around the university, there are also several trendy cafés, Japanese izakayas and noodle bars, all frequently used by the students. Likewise, there are a multitude of small restaurants around the station.

South of the station, close to the Botanical Garden, the former Hokkaidō Government Office is a notable building in an American neo-baroque style. It is a red brick building from 1888 that today welcomes visitors and serves as a small museum with historical exhibition rooms, a library, a conference room, and a tourist information office.

The Hokkaidō Government Office (Red Brick Building) in Sapporo under restoration work.

Between the station and the university campus, the historic Seikatei house has free admission. The name ‘Seikatei’ means ‘Pure Flower Pavilion’. The restored wooden building was used by dignitaries visiting Sapporo, for example, Emperor Meiji when he visited Sapporo in 1881.

Further east, the Sapporo Beer Museum tells the history of beer in Japan and illustrates the beer brewing process. The Sapporo Beer is one of the oldest beers in Japan – and it has been brewed here since 1877. A visit to the museum will naturally allow you to taste the local beer product!

Lobby and reception area at Hotel Ten to Ten in Sapporo, a modern hotel near Sapporo Station | Photo: Travel In Culture

4. Nakajima Park, Sapporo – Best Quiet Area to Stay

Peaceful lake in Nakajima Park, a green oasis in central Sapporo.

If you are deciding where to stay in Sapporo, each district offers a different travel experience depending on your interests. You may consider the neighbourhood at Nakajima Park if you want an area with great opportunities to go for a morning walk in a relaxed environment – and still be close to the city. The park features both historical buildings and cultural events. Moreover, you will also be close to the green riverbanks of the Toyohira River.

The large Nakajima Park south of Susukino is a lovely oasis in the city that opened as an amusement park in 1887. Before this, the open space was used as a lumber yard to store the wood before it was transported down the Toyohira River. Towards the end of the 19th century, it opened to the public as an attraction in the city.

Besides its 5,000 trees, a large pond, the Shobu Pond, is the centrepiece of the park. In the summer, the pond is attractive for a boat trip! Year-round, people flock to Nakajima Park to jog, take a walk, or participate in the Hokkaido Shrine Festival. It is one of the best areas to stay in Sapporo for travellers seeking a quieter atmosphere close to nature.

Red autumn foliage in Nakajima Park, a scenic seasonal view in central Sapporo, Japan.

Cultural assets include the Concert Hall Kitara, the Hokkaido Museum of Literature, a few shrines, and the landmark Hōhei Kan, which is a historical hotel dating back to 1881. Today, it is frequently used as a wedding venue. Furthermore, there is an astronomical observatory, several lawns, forests, and a few tennis courts. Other attractions include a tea house and a Japanese Garden.

Around the park, there are a few hotels from which you can enjoy amazing views of the park.

5. Frequently Asked Questions about Sapporo

What is the best area to stay in Sapporo?

Odori Park is often considered the best area to stay in Sapporo for first-time visitors because of its central location, major attractions, shopping streets, and easy transport connections across the city.

Is Susukino a good area to stay in Sapporo?

Yes, Susukino is one of the best areas to stay in Sapporo for nightlife, restaurants, ramen shops, and entertainment. It is especially popular among travellers who want to explore the city in the evening.

What are the best things to do in Sapporo?

Some of the best things to do in Sapporo include visiting Odori Park, exploring Susukino, eating fresh seafood at Nijo Market, visiting the Sapporo Beer Museum, and taking day trips to Otaru or Furano in Hokkaido.

How many days should you spend in Sapporo?

Most travellers spend 2–4 days in Sapporo. This allows enough time to explore the city’s main attractions, enjoy local food culture, and take day trips to nearby destinations in Hokkaido.

Is Sapporo a good base for exploring Hokkaido?

Yes, Sapporo is one of the best bases for exploring Hokkaido thanks to its excellent JR train connections, accommodation options, restaurants, and easy access to destinations such as Otaru, Furano, and Asahikawa.

When is the best time to visit Sapporo?

Sapporo can be visited year-round. Summer is popular for festivals and pleasant weather, while winter attracts visitors for the famous Sapporo Snow Festival, winter illuminations, and nearby ski resorts, see also the official Sapporo tourism website.

Is Sapporo worth visiting in winter?

Yes, Sapporo is one of Japan’s top winter destinations. The city is famous for the Sapporo Snow Festival, snowy cityscapes, winter food culture, and easy access to ski resorts across Hokkaido.

Is Sapporo walkable for tourists?

Sapporo is highly walkable in the central districts, especially around Odori Park, Susukino, and Sapporo Station, with wide streets and an easy-to-navigate grid layout.

Can you take day trips from Sapporo?

Yes, Sapporo is an excellent base for day trips in Hokkaido. Popular destinations include Otaru, Furano, Biei, Noboribetsu, and Asahikawa, all accessible by train or organised tours.

More Hokkaido Travel Guides

From Sapporo, you can easily go on a day trip to places such as the lavender fields around Furano in Hokkaido or the historic city, Otaru.

Planning a longer journey across Japan?
These Tokyo district guides pair well with a Hokkaido itinerary and offer a contrast to Sapporo’s slower northern atmosphere.

Read next:
Akihabara – Tokyo’s Anime & Pop Culture Hub
and
Shibuya Crossing – The World’s Busiest Intersection

Selected images courtesy of Pixabay

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